You probably know the value of YouTube for your book marketing, but did you know that you can increase its value to both your readers and you? It's an ingenious feature of the YouTube site that starts as a service to folks who have hearing problems. But the benefits spread out to folks who for any reason prefer to read and to anyone who wants to make the most of Google search with their videos. It's closed captioning. The first two benefits are easy to see, but the way it works with Google … [Read more...]
