Explore Social Media Marketing at Book Marketing Meetup, Tuesday, Feb. 19, 2013 You know you're supposed to be using social media to market your book. And if you're like me, you get into conversations with people who talk about their thousands of Twitter followers and millions of Facebook likes, and you find yourself wondering, "Do I have to be Lady Gaga to do book marketing through social media?" The answer is, no; you can be yourself. Set out below are a few observations I've made, along with … [Read more...]