Market Your Book
Marketing Strategies for Writers
Website Wednesday: Rick Riordan
Rick Riordan is an author of young adult fantasy and adult mystery novels. His novel The Lightning Thief was released as a movie in 2010. The author is a former middle-school teacher who wrote award-winning adult mysteries. Then he started telling The Lightning Thief to his son as bedtime stories, and the book became a series, and then the series became two series, then three. His most recent adult mystery came out in 2007. On arriving at the site, you get a sense …
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Five Ways to Sell More Books at No or Low Cost
Guest post by Margaret Jules It doesn't take more than some effective and well-executed marketing strategies to sell more and more of your self-published books at no or low cost. In order to make your fans and readers find you in a jiffy, you ought to make your presence felt wherever these people are. You have to be socially active at those places where they can instantly find you, appreciate your work and feel compelled to help you promote your book. To make your …
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Website Wednesday: Tom Snethen
I've let Website Wednesday lapse for a while as I caught up some client work, so let me tell you a little about what I've been working on. Tom Snethen is a retired chemist who has written a satirical thriller set in the chemical industry. Now, you don't run across many novels set in the chemical industry. Law enforcement, legal profession, journalism abound, with variations and permutations among them. And Tom has even had an agent tell him that a book in the …
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Website Wednesday: Lisa McCubbin
Lisa McCubbin's writer's website works well for a journalist who has applied her interviewing and writing skills to getting other people's story out. Her newest book, Mrs. Kennedy and Me, is a collaboration between her and Clint Hill, the Secret Service agent assigned to guard Jacqueline Kennedy while her husband was in the White House. TBefore that, she co-wrote The Kennedy Detail with Agent Gerald S. Blaine, about John Kennedy's Secret Service agents' memories of …
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What If Publishers and Booksellers Embraced the New Book Shopper?
Callie Oetinger, who writes on Steven Pressfield's blog, has a thought-provoking post this week where she talks about book-selling and buyer experience. What if, instead of getting mad at Amazon and all those ungrateful book buyers who don't buy books at bookstores, the publishing industry asked, "What do people like about bookstores, and what do they like about buying online, and how can we make that shopping experience better?" The last time I went shopping in a …
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Website Wednesday: Laura Hillenbrand
Laura Hillenbrand writes narrative nonfiction. Her first book was Seabiscuit; the second, the newly released Unbroken. So she writes great stories that happen to be nonfiction. The home page of her site is the About page for the new book, and the background image for the entire site is a darker version of the cover image -- a WWII airplane flies over a vast ocean under a cloudy sky, done in a shade of sienna. When I saw that that theme carried through the site, …
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Build Your Author Platform Online to Sell More Books
I love to help authors create a place on the web -- to build an audience, to make a stand, to get their message heard.
There are uncountable opportunities for writers to get the products of their knowledge, creativity and industry into the hands of the people who really need their work -- their target audience.
Sometimes all that stands between them and that audience is a little know-how.
As writers -- as content producers -- we have all the options now, and our gifts are more valuable …
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